To all the haters out there, note the first review of Beverly Hills Chihuahua, straight from an online reviewer that should’ve hated it:

“Beverly Hills Chihuahua most certainly does not suck. And I will be taking my little girl to see it as soon as it’s on general release. It’s a breezy, funny, colorful and very good-natured comic adventure that youngsters are going to love, and that parents are going to enjoy despite their preconceptions. What’s truly surprising is that the trailers contain virtually nothing that’s actually in the movie – which is simultaneously a monstrous undertaking in untruth-in-advertising and a remarkable case of branding savvy. The previews issued by Disney were indelible, if for all the wrong reasons, and got tongues and tails wagging. A series of scenes featuring the live-action doggies and their CG mouths opposite the likes of Piper Perabo and Jamie Lee Curtis would’ve led to little but shrugs and yawns.”

Also note the praise for the genius marketing behind it. 

You’re going to see it…that’s all I’m saying…

; )